Not only does TapInko make advertising in all offline outlets as easy as advertising online, but also there is no set-up costs or membership fees. By taking advantage of this easy-to-use, fully functional website, we can help increase sales by offering unlimited access to an all-inclusive directory.

We only make money when a transaction is processed. The percentage taken varies from publication to publication and is dependant on the size, circulation, and frequency of the medium.

On TapInko, all buyers can be sellers of advertising and all sellers can be buyers of advertising. The process has been simplified and streamlined and will continue to get easier as we perfect the process. In order to begin, just go to TapInko.com and follow the instructions:

Registration – Click "Sign Up Now" and fill in your corresponding information.

Log In – Once you have created a user name and password, simply login at the top of the homepage.

My Inko – controls the information that manages your TapInko account. Some of these settings have been limited for the Beta time period, but will be fully editable in future iterations of the site.

Ad Bank – the online storage bin for your graphics/artwork. Furthermore, you can use this space to assign graphics and designs to advertisements that have been confirmed and purchased.

Order Center - contains the Messages, Purchases, and Sales, associated with your TapInko account. Whether it is a confirmation or a reminder, this messaging component will keep you up-to-date with any activity taking place on TapInko. Reminders are used to limit and set when and how you are notified of actions that need to be addressed for your TapInko account. The Order Center will also keep track of your outstanding purchases and sales (until an order is fully completed and then it is sent to your history).

Ads Bought - displays any transactions that have been paid for and bought. The associated artwork that goes with them will also be displayed. If artwork has not been assigned to an ad, this is the section that will allow you to do so.

After artwork is assigned, a publication is notified and is required to approve the image. When/If Both parties in the transaction have confirmed the artwork, a thumbs up will appear next to the associated artwork. A thumbs down will appear as long as both parties have not confirmed.

Ads Sold – displays any transactions that have been paid for and sold. Additionally, the associated artwork that goes with them will be displayed in this section. If artwork has not been assigned to an ad, this section will allow you to assign some.

After artwork is assigned, a publication is notified and is required to approve the image. When/If Both parties in the transaction have confirmed the artwork, a thumbs up will appear next to the associated artwork. A thumbs down will appear as long as both parties have not confirmed.

On the homepage, you can type a search term and click "Search", or select a state on the map. You will be directed to a results page, where you can further define your search, or filter by a specific state. Clicking an outlet will bring you to their profile page, from which advertisements can be placed!

Purchasing Ad Space

1. Once you have identified the publication in which you would like to advertise, simply click the "ADVERTISE HERE" button in publication’s profile.

2. Once clicked, this button will direct you through the Request for Proposal Process (RFP). After you select the dates you would like to advertise, you will be taken to a screen that allows you to name your ad, select the desired size and color, and add additional comments. Furthermore, you will be allowed to ad additional advertisements for the dates you selected.

3. When you have defined all the characteristics of your advertisements, you can submit the proposal. The proposal is then sent to the outlet that will evaluate it and assign a rate card and price.

4. After the outlet assigns a price to your proposal, you will be prompted internally through the Message Center and/or by email to review the proposal. If you are not happy with the price or invoice you receive from the publication, you may edit it and resubmit it back to the publication; this haggle process may go back and forth until both parties are content with the proposal. Each action taken by either party is recorded and can be viewed by clicking on the "Change Log" on the bottom left of an open proposal.

5. If you approve the assigned price you may click the "Finalize and Proceed to Payment" button that will direct you through the step-by-step checkout process.

After you've Purchased Ad Space - After you have paid for your ad space, your proposals will be considered "orders" in the TapInko system. Each individual piece of ad space from your orders can be found in the Bought/Sold Ads section. Please refer to the "Assigning Artwork" section for questions on assigning artwork to ad space.

Proposals (RFP's) – Your invoices can now be created and edited through TapInko. Attributes of your available ad space can be edited and rate cards that you predefine can be used to designate prices. All actions and changes are recorded for both parties in the transaction to be kept up to speed as to the progress and documentation of the order. Notes can be added every step of the way to keep communication open and easy. Finally, adjustments to pricing can be edited to give a final and proper price.

Payment Processing – Currently, TapInko only is accepting Credit Cards to process orders. This option will be expanded to allow for checks and PayPal transactions.

You can manage your account by clicking on the "My Inko" tab once you are logged in.

1. Log in.
2. Click on "My Inko".
3. Click on "Users".
4. Fill out requested information and submit.

1. Log in.
2. Click on "Order Center".
3. Click on "Contacts".
4. Type in search criteria to find your contact.
5. Click the blue "Add" arrow to add the contact to your contacts.

1. Log in.
2. Click on "Order Center".
3. Click on the "Sales" tab.
4. Click on "Make Sales Proposal" button on the upper left of the screen.
5. Find your buyer's account, then fill out the invoice with the specifics of the proposal.

1. Log in.
2. Click on "Order Center".
3. Click on the "Purchases" tab.
4. Click on "Make Buy Proposal" button on the upper left of the screen.
5. Find the outlet, then fill out the invoice with the specifics of the proposal.

Yes. After your first successful transaction, your credit card will be available to use later when you make a future purchase.

You can review the cards that have been used for purchases in "My Inko" by clicking the "Payment Info" tab.

Yes. You can always save a proposal and pick up where you left off. If you have not submitted an unfinished proposal, you can find it in your "Order Center" under "Draft Proposals" or you will be prompted to continue the proposal if you enter the buying process through an outlet's profile.

There are 3 ways you can access the ability to assign material to ad space you have purchased:

1. Through the "Bought/Sold Ads" pages, you can double click the ad space.
2. Through the "Order Center" by clicking on "Current Orders" left navigation, clicking an order, then clicking a magnifying glass icon.
3. Through "My Inko" under the "Ad Bank" tab, you can double click a piece of artwork.

After you have accessed the "Assign Artwork" page, you can navigate through your artwork, select the desired, and click "Assign to Adspace".

If you have accessed the "Assign Artwork" page through the "Ad Bank" in "My Inko", you will need to select pending ad space to assign the artwork you have chosen.

1. Log in
2. Click "My Inko".
3. Your account and profile details will be listed. Make any necessary changes and click "Save Changes". Any changes you have made can now be seen under your profile. You can preview your profile by clicking "Preview Profile".

After you have submitted your proposal and the publisher has confirmed it, you can click on the "Proceed to Payment" button.

You can return to your proposal at anytime to complete payment. As long as it adheres to the timeline designated by the outlet.

In order to contact a member of an outlet they must be first be added to your contact list (see "How do I add a contact?"). After they have been added as a contact, you can click the "Compose Message" tab in your Order Center Inbox. Click in the "To:" box to open your "Contacts". Select the name of the person you desire to contact. Type your message and click "Send". Your message will be sent to their TapInko inbox.

When your proposal has been confirmed, you will receive a message in your TapInko inbox under the "Order Center" tab. You can also set reminders to be sent to your own email by clicking "Set Reminders" tab in the upper right of the Order Center. You can also check on your proposal and its status under either the "Purchases" or "Sales" tabs in your Order Center.